BBF 2009 Unfied Collaboration Conferences


25 November 2009 – Fiera di ROMA

h: 10.00am Main Sessions

P3UC –Bracciano Room

  • Unified Communications
  • Unified Communications enable a more efficient communication thanks to the IP-convergence of audio, data, and video transmissions. What’s more, Unified Communications lead to a more effective collaboration  because they provide unique and easily accessible interfaces; workflows and  presence technologies increase the interconnections among systems, business processes and people, therefore generating value. Nowadays these systems provide substantial economic savings and several advantages in the information and communications management, so they gather interest from big companies, small companies and public administration.

    Chairman: Mario Massone, Founder Forum CU (unified communication) and CEO, MARKAB

    Advanced collaborators have an edge. Do you?
    Massimo Peselli, Country Leader Italy, Verizon Business

    Towards Open Unified Collaboration
    Diego Gosmar, Marketing Director, XENIALAB

    The integrated communications in professional sphere
    Roberto Agrone, BU PMR & Networks Systems Architect, Selex Communications

    Giuseppe Aulicino, Coast Guard Command, Department of Infrastructure and Transport
    Edoardo Calia, Research Laboratories Director, ISMB (Mario Boella Institute)
    Speech by AVM
    Speech by SNOM

    h: 2.30pm Breakout Sessions

    WCN – Bracciano Room

  • Contact Center: internationalization and quality service
  • Contact Center 2.0 includes the classic CRM functions (Customer relationship management) and the innovative Web 2.0 features such as multichannel technologies and comprehensive web based platforms.
    Advanced Contact Centers integrate IP telephony collaboration with the SIP protocol (phone, instant messaging, videoconferencing, click-to-talk, presence information, desktop phone calling, voice mail etc.) to support enterprises in the improvement of the customer relations and in the cost savings.

    Chairman: Mario Massone, Founder, CMMC, Customer Management Multimedia Competence

    From CRM towards URM (Unified Relationship Management)
    Giuseppe Innamorato, Platforms and Technologies Director, Xenialab

    Speech by Aastra Italia
    Speech by ZTE

    For details about the complete event please click here.